Eliza Rochester Articles

CBDO at iGaming
Eliza Rochester has been shaping the iGaming SEO landscape for over 11 years, helping casinos, betting platforms, and gambling businesses achieve top rankings and sustainable growth. With extensive experience in Parasite SEO, digital PR, and high-authority link building, she has developed a reputation as a trusted expert in rapid and strategic SEO scaling.
Her expertise covers all aspects of iGaming SEO—from technical optimization and content marketing to PPC strategy and CRO enhancements. She understands the complexities of Google’s algorithms and how to navigate compliance challenges in the gambling industry, ensuring her strategies not only boost visibility but also maximize ROI and player retention.
Throughout her career, Eliza has successfully executed campaigns across global markets, including the USA, UK, Canada, and Australia, driving fast traffic growth and competitive positioning for her clients. She specializes in leveraging high-authority platforms, media buying, and ASO strategies to create scalable marketing solutions tailored to the dynamic iGaming sector.
Eliza regularly shares her insights through industry case studies and in-depth articles on our blog, revealing the latest trends, best practices, and proven techniques in casino SEO, betting SEO, and affiliate marketing. Her mission is not just to rank websites higher but to develop long-term digital strategies that keep iGaming brands ahead of the competition.
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About the Client Attracting quality traffic to an online casino through link building was an effective solution for a client who wanted to improve their
The Digital Battleground of Modern Sports Betting In the hyper-competitive digital ecosystem of online sports betting, success is measured not just by the quality of
In the extremely competitive landscape of the gaming industry, having an outstanding portfolio is merely the initial stage of success. The key challenge remains achieving
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